4/6/2023 0 Comments Yellow pages appIt’s notable for being one of the few ways WhatsApp is monetized directly, since it currently doesn’t show ads like Facebook and Instagram. The new policy generated an outcry, with WhatsApp competitors Telegram and Signal reporting a surge in new users in response.Ĭathcart said WhatsApp is not logging users’ location or which businesses they browse when using the new directory feature.Īs well as its app for small businesses, WhatsApp also offers a WhatsApp Business API to connect larger businesses with customers. The changes were widely interpreted as giving WhatsApp the ability to share data from people’s personal chats with Facebook, when in fact the changes only applied to chats with businesses, which may see data stored on Facebook servers. In Brazil and India, it’s also started offering in-app payments, letting users make purchases directly from businesses, in addition to sending money to friends and family.īut this e-commerce push created problems for WhatsApp earlier this year when it updated its privacy policy. WhatsApp has offered a standalone app for small businesses since 2018, and since then has added features like support for product catalogs and shopping carts. I'm excited we’re starting to pilot a local business directory within This will help you find and contact local businesses, like your neighborhood coffee shop, florist, clothing store and more.
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